摘要:“衣食住行”不仅是我国居民生活的基本需求,也是世界一切有人类存在的国家的居民的基本的需求。随着经济的快速发展,我国从传统的食品自给自足开始对外进行食品的出口,而全球经济的一体化发展更是进一步促进了我国食品的出口贸易活动。上世纪70年代后,我国实行了改革开发,而后我国的食品行业总产值基本上保持着10%以上的年增长速度,不仅完全满足了我国国内对食品的需求,同时也大大满足了我国食品出口的需求。本文对我国食品出口的现状以及竞争力的现状进行了分析,并采用SWOT法对我国食品出口所处的环境进行了内外部条件的分析,根据现状以及环境中对竞争力影响较大的因素,提出了相应的对策和建议,并做出了总结,希望通过本文的分析能够提高我国食品出口的竞争力。35580 毕业论文关键词:食品出口;现状;竞争力;SWOT;对策
Chinese food export present situation and competitive power analysis
Abstract:Not only “the basic necessities of life” are the primary need that our country residents live, is world all has country's resident's basic demand that humanity has. While the rapid growth of economy, our country starts to carry on the export of food from the traditional food self-sufficiently outward, but the integrated development of global economic further promoted the export trade activity of our country food. After the 1970s, our country has implemented the reform development, then the food industry total output value in our country basically is maintaining over 10% year growth rates, not only has met our country need to the food completely, simultaneously greatly has also met the need of our country food export. This article as well as competitive power the present situation to our country food export's present situation has analyzed, and used the SWOT law to carry on the analysis of internal and external condition to the environment that our country food export located, the present situation as well as the environment affected the big factor to the competitive power according to, proposed corresponding countermeasure and suggestion, and has made the summary, hopes that can enhance our country food export through the analysis of this article the competitive power.
Keywords: Food export; Present situation; Competitive power; SWOT; Countermeasure
目录
一、绪论 1
(一)研究背景和意义 1
(二)研究方法和思路 1
(三)国内外食品出口竞争力研究综述 2
1.国内研究综述 2
2.国外研究综述 3
二、我国食品出口现状及国际竞争力 4
(一)我国食品出口现状及特点 4
1.我国食品出口现状 4
2.我国食品出口特点 6
(二)我国食品出口国际竞争力分析 7
1.国际市场占有率 8
2.贸易竞争力指数 8
三、我国食品出口竞争力的SWOT分析 10
(一)优势 10
1.生产成本优势 10
2.生产资源优势 10
3.国家政策优势 10
(二)劣势 10
1.技术水平低,细加工产品较少 10
2.出口食品研发和技术创新能力薄弱 11
3.食品出口企业规模小,品牌薄弱 11
(三)机会 11
1.世界各国对食品的需求不断增加 11
2.经济全球化为我国的食品出口提供了平台 12
(四)威胁 12
1.食品安全压力大 12