ASP.net企业客户信息管理系统CRM设计+文献综述
关键词：客户关系管理；CRM；三层结构；SQL Server
Customer Relationship Management
Abstract: Design and implementation of a small CRM system is a new management mechanism to improve the relationship between enterprise and customer, it is implemented in marketing, sales, service and technical support and other areas relevant to the customer, its goal is through the interaction between the management and the customer, to make efforts to reduce the sales link, reduce cost of sales, implementation to improve the final effect. This paper discusses the design idea of customer relationship management information system, realize the product repair, customers pay a return visit, the technical support staff appraisal, relates to the customer, employee, product, repair, visit record function and structure of the database, and the rough calculation on the customer's reputation and customer loyalty, the system can be used as the reference implementation of enterprise CRM
Keywords: Customer relationship management； CRM；SQL Server；
目录
摘要 i
Abstract i
目录 ii
1 引言 1
1.1 选题背景 1
1.2 选题意义 2
1.3 相关技术 3
2 系统开发工具及开发平台 4
2.1 系统开发工具 4
2.2 ASP.NET的介绍 4
2.3 C#的介绍 4
2.4 NET.FRAMEWORK的介绍 5
2.4.1 NET.Framework基本类库 5
2.4.2 公共语言运行库 6
2.5 VISUAL STUDIO 2010的介绍 6
2.6 SQL SERVER的介绍 7
2.7 JQUERY框架 9
2.8 JSON数据交换格式 9
2.9 AJAX介绍 10
3 系统需求分析 13
3.1 可行性分析 13
3.2 功能需求分析 13
4 系统数据库设计 14
4.1 数据库介绍 14
4.2 数据库需求分析 14
4.3 数据库概念结构 15
4.4 数据库逻辑结构 18
5 系统详细设计 21
5.1 功能模块 21
5.2 登录页面 23
5.3 主界面 24
5.4 增加用户界面 24
5.5 员工定义界面 25
5.6 部门定义界面 27
5.7 用户登录界面 28