摘要:近年来,随着人类社会的进步与市场经济的逐步完善,每个行业都在蓬勃的发展当中,人们对于企业社会责任的问题也愈加的重视。企业主动承担社会责任,不仅实现了企业作为社会一份子不可或缺的价值,也推动着整个社会的发展,同时为企业自身的发展注入了意义非凡的能量。61973
组织公民行为的引入,为企业社会责任的研究带来了一个新的视角。从最开始的企业对外部社会大众负责,延伸至企业对内部员工等利益相关者负责,使得企业在履行社会责任贡献于社会的同时,不仅仅获得了打造企业形象和产品营销手段,更对企业内部文化和员工行为产生了潜移默化的的正向影响。
本文主要从企业社会责任和组织公民行为两个方面深入研究,收集相关文献资料,回顾和明确企业社会责任以及组织公民行为的相关理论概念,分析前者对后者的影响,研究两者之间的关系,从促进组织公民行为的角度来提出履行社会责任的实践方法,并挖掘理论及实践层面的弊端与不足,提出相关的解决措施,为相关研究提供理论支持,加快企业整体的快速发展。
毕业论文关键词:企业社会责任;组织公民行为;员工
The Influence of Corporate Social Responsibility on Employees' Organizational Citizenship Behavior
Abstract: In recent years, with the progress of human society and the gradual improvement of the market economy, every industry is booming, people pay more attention to the issue of corporate social responsibility. Enterprises take the initiative to assume social responsibility, not only to achieve the enterprise as a member of the community is an integral part of the value, but also to the develop the whole society, while for the development of the enterprise itself into a sense of extraordinary energy.
The introduction of organizational citizenship behavior has brought a new perspective to the study of corporate social responsibility. From the beginning of the enterprise is responsible for, responsible for the extended to the enterprise for the interests of the staff and other stakeholders, makes the enterprise in contribution of fulfilling the social responsibility to the society at the same time, just get the corporate
image building and product marketing means, more on the enterprise's internal culture and employee behavior exerts positive influence.
This paper mainly from two aspects of corporate social responsibility and organizational citizenship behavior research collected relevant literature, review and clear the related theory and concept of corporate social responsibility and organizational citizenship behavior, analysis of the influence of the former on the latter, the relationship between the two sides, from the promotion of organizational citizenship behavior is proposed to fulfill social responsibility practices, and mining theory and the practice of the defects and shortcomings proposed relevant measures, in order to provide theoretical support for the related research, accelerate the development of the enterprise as a whole. solutions.
Key words: Corporate social responsibility; organizational citizenship behavior; employees
引言 1
一、 绪论 2
(一) 研究的背景及意义 2
1、 研究的背景 2
2、 研究的意义 2
(二) 研究的对象 3
(三) 研究的主要内容 3
(四) 研究的思路和框架 4
二、 相关理论及文献综述 企业社会责任对员工组织公民行为的影响研究:http://www.youerw.com/guanli/lunwen_67981.html