摘要互联网经济下中国经济发生巨大转变和革新，“互联网＋”思维被到处应用着，物流行业的巨大空间被众人发现。互联网从业者与传统物流从业者纷纷都涌进了物流行业的转型发展中。对现在应运而生的物流平台，辩证角度的看，创新和运用互联网技术升级是没有错的，错在利用这样的心态和出发点。但是如果借这样的创新思维去跨界思考，并加以应用，那一定会对每个产业领域带来巨大启发。有一句话：越具有传统性质的行业，如今的互联网时代，就越有商业价值。当然物流是不例外的。62352

本文借鉴了国内很多其他学者的研究成果，分析了互联网与物流之间的关系，提出在应用互联网技术的前提下，物流业发展的新策略，新的思维方式，案例针对平台思维策略，加以分析。

毕业论文关键词：互联网；物流；平台思维

The use of Internet technology logistics strategy and case analysis

Abstract    Under the Internet economy a great transformation and innovation of the Chinese economy, "Internet +" thinking are applied everywhere, the logistics industry of the huge space had been found. Internet practitioners with traditional logistics practitioners have flocked into the transformation of the development of logistics industry. Logistics platform for now arises at the historic moment, the dialectical perspective, innovation and application of Internet technology upgrade is not wrong, wrong is using such a mentality and starting point. But if borrow such to cross-border thinking, creative thinking and application, it must be great inspiration for each industry field. There's a phrase: the traditional industry, in the Internet today, to have higher commercial value. Of course, logistics is no exception.

This paper draws on many other domestic scholars research results, analysis the relationship between the Internet and logistics of the most basic, put forward the new normal "Internet +" logistics necessity and innovative thinking, case for platform thinking strategies, analysis.

Keywords：Internet; Logistics; Platform thinking 

0引言 1

1互联网＋物流的必要性分析 3

1.1互联网＋物流的必要性 3

1.2互联网＋物流的运作思维模式 4

1.2.1平台思维 4

1.2.2 众筹思维 5

1.2.3 跨界思维 6

1.2.4 流量思维 6

2互联网＋物流的具体运作方式 6

2.1互联网＋物流的运输方面 6

2.1.1公路运输方面 7

2.1.2 铁路运输方面 7

2.1.3水路运输方面 8

2.1.4航空运输方面 8

2.2互联网＋物流的仓储方面 9

2.3互联网＋物流的配送方面 10

3案例分析 10

3.1公司概况 10

3.1.1企业简介 10

3.1.2企业发展历程 11

3.2企业“互联网＋”物流运作的必要性 12

3.2.1现状分析 12

3.2.2平台发展模式及业务流程