摘要：随着互联网信息技术的推广，电子商务的发展日见繁盛，深刻的改变着人们的消费习惯，物流在电子商务中的地位和作用也越来越重要。它掌握着上下游产业链交易信息，以电子商务平台为载体充当着网络经营者和消费者的桥梁，更是所有权位移的最终实现者，是整个交易环节的终端价值体现者。然而，我国的现代物流发展较为滞后，与国外不同，它是后天在电子商务的平台上根据发展的需求而产生。物流水平提升的滞后成为电子商务发展得主要瓶颈，也是电子商务得以实现互联网广覆盖、低成本、高服务优势的关键所在。因为培养和搭建与电子商务平台完美契合的现代物流，探索现代物流的运作方式，使得物流的采购、运输、存储、配送各个环节适应电子商务的市场需求，实现电子商务与物流的有效协同迫在眉睫。74626

本文主要运用文献研究法、比较分析法、综合分析法、因素分析法、三种竞争力分析法和实证分析法进行分析和研究。该研究的创新之处在于研究出电子商务对物流各方面功能的影响，以及其制约了现代物流发展的根本性原因。本文统共有七章，第一章为引言，包括了研究现课题的背景和研究的意义。第二章将电子商务和物流管理的基本概念和特点进行了阐述，并进一步论证二者的关联所在。第三章主要论证我国电子商务与物流管理协同发展的必要性。第四章主要研究电子商务和物流管理行业的协同发展现状，并根据国内外物流行业的发展历程加以比较分析，结合我国社会现状，分析电子商务和物流对彼此的双向影响。第五章立足亚马逊这一典型案例，对电子商务与物流管理的协同效应展开实证分析。最后论证得出本研究的结论和展望，表达致谢。

毕业论文关键词：电子商务  物流  亚马逊  协同效应

Analysis of synergies between e-commerce and logistics management

Abstract ：With the promotion of Internet information technology, the development of e-commerce increasingly prosperous, profound changes in people's spending habits, logistics in the status and role of e-commerce is also increasingly important。 It holds the upstream and downstream industry chain transaction information to e-commerce platform as the carrier as a network operator and consumer bridge, is the ultimate realization of the ownership of the transfer, is the end of the transaction value of the terminal embodiment。 However, China's modern logistics development is lagging behind, and abroad is different, it is acquired in the development of e-commerce platform should be generated。 The lag of the development level of logistics has become the main bottleneck in the development of e-commerce。 It is also the key to the realization of Internet coverage, low cost and high service advantage。 Because the training and construction of e-commerce platform with the perfect modern logistics, to explore the operation of modern logistics, logistics procurement, transportation, storage, distribution of all aspects of e-commerce to meet the market demand, in order to achieve e-commerce and logistics effective cooperation is imminent。

This article mainly uses the literature research method, the comparative analysis method, the comprehensive analysis method, and the empirical analysis method carries on the analysis and the research。 The innovation of this research lies in the development of the influence of e-commerce on logistics function and the fundamental reason for restricting the development of modern logistics。 There are five chapters in this paper。 The first chapter is the introduction part, which mainly includes the background and significance of the research。 The second chapter is the summary of e-commerce and logistics management。 This chapter mainly elaborates the characteristics of e-commerce and logistics management, and further the relationship between the two。 The third chapter mainly demonstrates the necessity of the coordinated development of e-commerce and logistics management in China。 The fourth chapter mainly studies the status quo of collaborative development of e-commerce and logistics management industry, and compares it according to the development pattern of logistics industry both at home and abroad, and analyzes the two-way influence of e-commerce and logistics industry in combination with China's actual situation。 In the fifth chapter, based on the typical case of Amazon, this paper analyzes the synergistic effect of e-commerce and logistics management。 Finally, the conclusion and prospect of this study are obtained。