会展对不同资产规模企业的作用分析
毕业论文关键词： 会展；资产规模；作用
The Analysis of the various impact of exhibition to different assets of enterprises
Abstract：By the expo exhibitors thought the exhibition to the enterprise develops the market, improve government relations, strengthen links with the mediation, strengthen technology communication, improve the economic benefit that different views and evaluation of the role of five aspects, with the scale of the enterprise to classify, analysis and comparison of convention and exhibition of different assets scale enterprises. Among them, the small and medium-sized enterprises think that the most important thing is that exhibition will bring them economic benefit ; they take a fancy to show both the economic benefits, but also have been aware of the convention to enhance the importance of the enterprise and the intermediary link.Gradually,they began to hope that they can enhance understanding of the industry association through the exhibition , and the establish of the mediation relationship will also play a role in increasing the market share in the future . And for large companies, conference and exhibition on their technical exchanges and making closer ties with the mediation's role has become increasingly obvious, but improving relations with the government has not such particular impact. The economic benefits of the exhibition have already not been their first consideration, they pay more attention to improve links with the government ,and strengthen the connection with the mediation and the technological exchanges which can bring important influences to them according the exhibitions.In this research, we used the method of questionnaire, and analyzed the data, summed up the effect of the exhibition to different scale enterprises. I hope that it can provide certain reference basis to them when they decide to attend the exhibitions in the future.
Key words: Exhibitions, asset, impact
目录
引言 1
一、概述 1
（一）课题研究的背景和意义 1
1.课题的研究背景 1
2.课题的研究意义 2
（二）课题研究的现状和发展趋势 3
1.课题的研究现状 3
2.课题的发展趋势 4
二、会展对不同资产规模企业作用的调查问卷分析 4
（一）调查方法 4
（二）样本分布 5
（三）分析报告 5
1. 会展对企业开拓市场的帮助 5
上一篇：养老金缺口问题研究+文献综述