摘    要浙江省一直是中国重要的机电产品出口省份，且连续多年机电产品出口总值处于全国上游水平。近年来，由于金融危机导致的全球性经济衰退，我国机电产品出口受到了深刻和广泛的不良影响，浙江省机电产品也受到了不同程度的影响和制约。随着世界经济的日渐复苏，浙江省机电产品出口的状况也在逐渐好转，但依然受到复杂多变的国际环境、“后危机时期”和贸易保护主义的兴起如绿色贸易壁垒，和人民币汇率变动等多重因素的影响，浙江省机电产品出口发展状况仍面临着巨大的挑战。90308

鉴于此背景下，本文选择选择以浙江省为例进行分析，探索机电产品出口贸易发展的内在逻辑，在阐述浙江省机电产品出口贸易现状的基础上，运用国际竞争力的一般理论，着重对浙江省机电产品生产和贸易现状进行系统性分析，着重对浙江省机电产品出口贸易面临的问题进行全面考察；选取一系列指标构建浙江省机电产品出口竞争力评价体系，对浙江省机电产品的出口国际竞争力的进行了系统的分析，深入寻找影响浙江省机电产品出口竞争力的主要因素，最终提出提高浙江省机电产品出口竞争力的建议。

毕业论文关键词：机电产品；出口贸易；国际竞争力；

Abstract Zhejiang is the fourth largest exporter of mechanical and electrical products in China and has for many years of mechanical and electrical products exports ranked the top three。 In recent years, due to the financial crisis caused by the global economic recession, China's exports of mechanical and electrical products has been adversely affected by the profound and wide。 Has been in the upper position in the Chinese of mechanical and electrical exports in Zhejiang, the mechanical and electrical products was also affected by the different degree。 With increasingly the world economic recovery, exports of mechanical and electrical products in Zhejiang also gradually improved, but is still subject to the complicated and changeable international environment, the rise of the "Post Crisis Era" and trade protectionism such as green trade barriers in addition to the renminbi exchange rate fluctuations and other multiple factors influence, Zhejiang mechanical and electrical products export development still faces enormous challenges。

In view of this background, this paper selects Zhejiang as the case, to explore the internal logic of the development of export trade of mechanical and electrical products, based on expounding the export status of the mechanical and electrical products in Zhejiang, according to the theory of international competitiveness, the systematic analysis of the current situation of the production and trade of mechanical and electrical products in Zhejiang , to conduct a comprehensive study on the face of Zhejiang the mechanical and electrical product export trade; select a series of indexes to construct the evaluation system of the export competitiveness of mechanical and electrical products in Zhejiang, on the export competitiveness of mechanical and electrical products were analyzed, in-depth look at factors that influence the export competitiveness of mechanical and electrical products in Zhejiang。 Finally puts forward some advices on how to improve the export competitiveness of the mechanical and electrical products in Zhejiang 。

Keyword: mechanical and electrical products； Export trade； International competitiveness；

目    录

摘要 2

Abstract 2

1绪论 5

1。1选题背景 5

1。2研究目的与意义 5

1。2。1研究目的