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摘要在互联网科技高速发展的今天，明信片伴随着复古之风的盛行重新回到人们的视野。作为理工大学设计艺术与传媒学院的毕业生，毕业内容设计出一套以理工大学为背景的明信片，有助于校园文化的传播，也有助于联络校友之间的感情，展现理工大学的精神风貌，增强校园文学艺术的气息。本课题使用定性研究的方法,先对明信片国内外的发展状况进行文本分析,并阐述明信片的分类和主要功能特征；再以毕业设计作品为例分析理工大学明信片的制作过程。本文主要包括优尔个部分：第一章绪论介绍明信片设计的研究背景、研究目的意义和研究设计的方法；第二章研究明信片发展至今的现状和历史长远的发展趋势；第三章阐述明信片设计的分类和明信片设计的制作流程；第四章对理工大学明信片的设计思路和制作流程进行介绍。第五章是个性设计方案的最终展示，第优尔章是结论。讨论中国明信片产业化发展之路的几点建议，希望能对明信片的发展提供一些参考意义。30186
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关键词：明信片，大学，风景，情感需求
毕业论文外文摘要
Title University of Science and Technology Postcard Design
Abstract
With the rapid development of Internet technology today, postcards with the prevalence of retro style back to people's vision.As the Science and Academy of fine arts, university graduates, graduation design out a in University of science and technology as the background of postcards, in the spread of campus culture, also contribute to the liaison between the alumni of feelings, to show the spirit of the University of technology; University of science and. Strengthens the campus literature and art atmosphere. This paper using the method of qualitative research, first on a postcard to the domestic and foreign development status of text analysis, and explains the postcards of the classification and main functional characteristics; to graduation design works as an example analysis the process of making the postcards of the University of technology; University of science and.This article mainly includes six parts: the first chapter introduces research background, purpose and significance of the study design; current situation and development trend of the second chapter on postcards. The third chapter describes classification and production process of the postcard; fourth chapter of Science and university post tablets for the design and production process are introduced. The fifth chapter is the final show character design, the sixth chapter is the conclusion. Discuss some suggestions way for the development of Chinese Postcard industry, hoping to provide some reference value to the development of a postcard.
Keywords: postcards, University, scenery, emotional needs
目 次
1 引言 1
2 课题简介 2
2.1 课题的研究现状 2
2.2 课题的研究意义 2
3 明信片的现状与发展 3
3.1 国内外明信片行业现状 3
3.2 明信片的发展趋势 5
3.3国内外优秀的明信片作品 5
4 明信片的分类与制作流程 8
4.1 明信片的分类 8
4.2 明信片的功能特征 8
4.2.1 通信功能 9