摘要：伴随着新媒体时代的快速发展，现代人的生活质量正在不断的提高，数码相机产品的更替速度越来越快。在这种情况下，开发一款相机功能介绍电子广告有着很强的可行性，同时也能给初入门径的摄影爱好者提供便捷的信息速览。同时为了配合快速获取信息的产品特点，采用手机平台来播放就变成了时下最热门的推广手段。在手机上浏览信息减少了上网查找相关信息的时间成本，提高了工作效率，使用户可以快速了解产品特点。本系统开发采用了可交互动画形式，以Flash平台做为开发工具。FLASH技术具有容易操作、简单好学、插件丰富等特点，而且基于FLASH平台开发出来的影片播放文件很小，便于在网络上传输。相机功能介绍电子广告的交互性可以让消费者通过点击按钮、菜单来控制动画的播放。通过具体的实践表明，利用交互式动画体现广告的方式会更加容易被普通的观众所认可。79592

毕业论文关键词： 功能广告；单反相机；可交互；更高效

Canon SLR camera features advertising production

Abstract: With the rapid development of the new media era, modern people's life quality is constantly improved, digital camera replacement products faster and faster。 In this case, the development of a camera function of the electronic advertisement has a strong feasibility, but also for entering the way photography enthusiasts to provide convenient information at a glance at the same time。 In order to meet the features of rapid access to information, the mobile phone platform to play has become the most popular means of promotion nowadays。 Browse information reduces the Internet to find relevant information in the mobile phone on time cost, improve work efficiency, the user can quickly understand the characteristics of the product。 The development of this system can be used to pay Each animation form, to the Flash platform is easy to operate as the development tool of。FLASH technology, easy to learn, plug-in rich features, and based on the FLASH platform developed movie file is very small, so in the transmission network。 The camera features electronic interactive advertising that allows consumers to click the button, menu to control the animation play。 Through the concrete practice shows that the use of interactive animation reflects the way of advertising will be more easily recognized by the general audience。

Keywords: Functional advertising;SLR camera; Interactive; More efficient

目录

摘要 i

Abstract i

目录 iv

1 绪论 1

1。1 可行性研究分析 1

1。1。1 本课题的研究意义 1

1。1。2 调研分析 2

1。1。3 研究结论 3

1。2 开发环境及辅助开发平台概述 4

1。2。1 开发硬件环境 4

1。2。2 开发系统环境 5

1。2。3 开发工具 5

1。3 论文结构 5

2 广告功能及需求分析 7

2。1 功能需求分析概述 7

2。2 设计思想 8

2。3 广告设计概述 9

2。3。1 广告设计原则