摘要随着经济全球化的不断发展，我国企业转向国际化经营的趋势越来越明显。企业跨国经营受到了众多因素的影响，其中影响其经营成败的一个重要因素就是跨文化管理。企业从只在我国经营转向跨国经营，他所面临的是一个与自身国家文化理念完全不同的环境。所在国的大文化背景以及员工不同的文化背景差异直接影响了企业的管理效果。企业为了提高管理效率必须采取措施避免跨文化冲突，克服跨文化的障碍。本文首先总结了跨文化管理中文化差异产生的原因，分析我国企业国际化经营过程中面临的文化差异问题。然后以华为在美国经营过程中遇到的跨文化问题为例，从中国和美国文化差异的角度分析影响华为在美国经营的文化因素。通过分析华为在美国经营的现状总结出华为在美国遇到的跨文化问题的具体表现形式。再通过霍夫斯泰德的文化维度模型分析华为美国经营跨文化问题产生的原因，提出解决华为在美国经营过程中遇到的跨文化管理问题的方法。最后总结出解决我国企业国际化经营中遇到的跨文化问题的方法。71031
With the continuous development of economic globalization, the trend of international business companies turn more and more obvious. Transnational Business affected by many factors, one of the important factors affecting the success or failure is the cross-cultural management. Only companies from operating in our steering transnational business, he faced a country with its own cultural ideas completely different environment. Great cultural background of the country and people from different backgrounds and cultural differences directly affect the effectiveness of the management of enterprises. Enterprises in order to improve management efficiency measures must be taken to avoid cross-cultural conflicts, to overcome cross-cultural barriers. This paper summarizes the reasons for cultural differences in cross-cultural management to produce, analyze cultural differences international operations of Chinese enterprises face in the process. Huawei then cross-cultural issues encountered in the course of business in the United States, for example, from the perspective of Chinese and American cultural differences and cultural factors analysis of Huawei in the United States operate in. By analyzing the status of Huawei operating in the US summed cross-cultural issues of specific forms of Huawei in the United States encountered. Through Hofstede's cultural dimensions of American business model to analyze the reasons Huawei cross-cultural problems, and propose solutions to the problem of cross-cultural management methods Huawei encountered in the course of business in the United States. It concluded that solutions to cross-cultural issues of international business management in China encountered.
毕业论文关键词：国际化经营；跨文化管理；华为
Keyword: International Management; Cross-Cultural Management; Huawei；
目 录
摘 要 I
1绪论 1
1.1研究背景 1
1.2研究的意义 1
1.3.1国外研究现状 1
1.3.2国内研究现状 1
1.4论文写作思路与方法 2
1.4.1写作思路 2
1.4.2论文研究方法 3
1.5论文研究的创新点 3
2理论回顾 3
2.1跨文化管理的内涵 企业国际化经营过程中的跨文化管理研究:http://www.youerw.com/jingji/lunwen_80577.html