摘要:目前,有关对创业活动的研究呈现出多元化的趋势,关于人格特质与创业倾向的研究也多有涉猎。然而,潜在创业者需要具备什么条件,方可有效开展创新创业活动这一问题引起了许多学者的关注。本文引入创新机会作为中介变量来探讨人格特质与创业倾向之间的关系,通过构建概念模型,利用SPSS软件分析问卷量表,对人格特质、创新机会和创业倾向三者之间的关系进行初步探讨。得出创新机会在人格特质与创业倾向之间起部分中介作用,且三者之间存在正向影响的作用,同时对于创新机会在人格特质与创业倾向之间起桥梁作用的局限性和不足进行说明,并提出加入更多中介因素进行探讨的未来研究展望。
关键词:人格特质;创业倾向;创新机会;中介作用;
Personality Trait and Entrepreneurial Tendency: Intermediary Function of Innovation Opportunity
Abstract:At present, the study of entrepreneurial activities presents a persified trend, and the study of personality traits and entrepreneurial tendencies is also studied. However, the potential entrepreneurs need to have any conditions, in order to effectively carry out innovative entrepreneurship activities of this issue has aroused the concern of many scholars. This paper introduces the opportunity of innovation as an intermediary variable to explore the relationship between personality traits and entrepreneurial tendencies. Through the construction of conceptual model, using SPSS software to analyze the questionnaire, the relationship between personality traits, innovation opportunities and entrepreneurial tendencies is discussed The The opportunity of innovation is between the personality traits and the entrepreneurial tendencies, and there is a positive effect between the three, and the opportunities and opportunities for the interaction between the personality traits and the opportunities for innovation are carried out. And put forward the prospect of further research by adding more intermediary factors to explore.
Keywords : Personality traits; entrepreneurial tendencies; innovation opportunities; intermediary role;
目录
1绪论 1
1.1研究问题的提出 1
1.2研究意义 1
2人格特质、创新机会与创业倾向 2
2.1人格特质 2
2.1.1人格特质的内涵 2
2.1.2人格特质的维度选择 3
2.2创新机会 3
2.2.1创新机会的内涵 3
2.2.2创新机会的维度选择 4
2.3创业倾向 5
2.3.1创业倾向的内涵 5
2.3.2创业倾向的维度选择 5
2.4人格特质、创新机会和创业倾向的关系 6
2.4.1人格特质与创业倾向的关系 6
2.4.2人格特质与创新机会的关系 7
2.4.3创新机会与创业倾向的关系 8
2.4.4创新机会的中介作用 9
2.5概念模型 9
3研究方法 10
3.1研究对象 10
3.2问卷设计