摘要自1840年鸦片战争以来，烟毒问题一直是中国社会最严重的社会问题之一。本文以南京国民政府的政策执行力为出发点，首先回顾烟毒问题的历史渊源以及历届统治政权的禁烟举措，从历史的角度透视出公共政策的宣传方式对于政策本身的理论影响及现实意义；接着通过详细分析南京国民政府在“两年禁毒，六年禁烟”运动前后所构建的历史因素，以此达到对公共政策宣传方式历史因素的举例说明；然后结合历史材料，举例说明民国时期“两年禁毒，六年禁烟”运动的成效并总结它失败的原因；最后在把该问题放在当时的政治、经济、社会文化等因素所导致的社会背景这个大环境中。以此总结宣传方式对禁烟禁毒运动的重要意义和局限性。68279

毕业论文关键字  “两年禁毒，六年禁烟”运动   禁烟禁毒   国民政府   公共政策宣传方式

毕业设计说明书（论文）外文摘要

Title    The study on propaganda methods of public policy based on the Smoking policy in the Republic of China                                                 

Abstract

Opium problem has always been one of the most serious social problems in the society of China since 1840, after the opium war happened. As we all know, the Smoking Movement in Qing Dynasty and the Smoking policy in the Republic of China become the most two important movement in the world smoke-free history. Especially in the Republic of China, which is about to stop opium completely from 1935 to 1940. In this decade, the president of the Republic of China, Jiang Jieshi wanted to consolidate his new-born political power through this movement. We could find lots of important historical significance and practical significance when we start to study on this movement in such a suitable time. This paper is going to study on propaganda methods of Public policy through the study of the smoking policy in the Republic of China.

Keywords  propaganda methods   the Smoking Movement   policy  historical significance   practical significance

目   次

1 绪论 1

1.1 选题背景及意义 1

1.2 研究现状 1

1.3 研究思路及其方法 2

2 “两年禁毒，六年禁烟”中的公共政策宣传方式 3

2.1 公共政策宣传的含义 3

2.2 公共政策宣传方式的作用 4

2.3 公共政策宣传方式在“两年禁毒，六年禁烟”运动中的具体体现 5

3 民国初期禁烟及“两年禁毒，六年禁烟”运动发展原因及背景介绍 7

3.1 民国初期的禁烟禁毒运动背景介绍 8

3.2 “两年禁毒，六年禁烟”运动背景介绍 8

4 “两年禁毒，六年禁烟”运动成效及失败的原因 9

4.1 “两年禁毒，六年禁烟”运动的成效 9

4.2 “两年禁毒，六年禁烟”运动失败的原因 13

5 “两年禁毒，六年禁烟”公共政策宣传方式局限性 15

结论