[20]刘学建。数据挖掘在电子商务推荐系统中的应用研究[D],2015。03
[21]Gudigantala, Naveen,Bicen, Pelin,Eom, Mike (Tae-in)。An examination of antecedents of conversion rates of e-commerce retailers。[J]Management Research Review。2016
[22]SONDUR, Pavan KUMAR, Prashant。Personalized searches in e-commerce sites : Aim to increase conversions with search and navigation。[J]FRPT- Software Snapshot。2014
[23]Zhilin Yang, Shaohan Cai, Zheng Zhou, Nan Zhou。 Development and validation of an instrument to measure user perceived service quality of information presenting Web portals。Information&Management,2005(42):575-589