Abstract The appearance and development of network promoted electronic commerce appear, it has experienced five development processes till now。 In the twenty first century, e-commerce becomes more energetic and develops very increasingly, it even applies to tourism industry。 Through the comparison between traditional tourism and e-commerce tourism, it is the inevitable product of social development。 The combination brings more opportunities for travel agency。 This paper focuses on describing some application examples about network platforms。 What’s more, there are some problems when it applies to tourism, and the author will give some suggestions about how to deal with these problems。94667
Keywords: e-commerce; e-commerce tourism; application examples
摘要电子商务随着网络的出现也随之出现,时至今日,经历了五个发展过程,21世纪的电子商务发展更为迅速,甚至运用到旅游行业,通过对传统旅游业的对比,这一结合是社会的必然产物且为旅游业带来了更多的机遇。当然,它的出现有利也有弊,在运用的过程中存在一系列问题,本文侧重描述电子商务在旅游业中的应用实例和对于在运用中存在的问题提出意见和建议。
毕业论文关键词:电子商务;电商旅游;应用实例
Contents
1。 Introduction 1
2。 Literature Review 1
2。1 The definition of e-commerce 1
2。2 The origin of e-commerce 2
2。3 The combination of e-commerce and tourism 3
3。Differences between traditional tourism and e-commerce tourism 4
3。1 Marketing mode 5
3。2 Way of contact 6
3。3 Mode of payment 7
4。 E-commerce application to Tourism and Suggestions 7
4。1 Booking hotel and tickets 7
4。2 Making tour plans 8
5。 Conclusion 11
1。 Introduction
The fifth revolution of information technology, the wave of global information and information strategy of the nation have promoted the rise and development of electronic commerce (e-commerce)。 From then on, scholars from home and abroad have carried out a series of research on the theory of e-commerce, contributing to e-commerce progress at a high speed so that the application of e-commerce spreads to wider fields, especially in tourism industry。 The combination of the Internet and tourism provides more convenient, sensible and comprehensive travel service in order to create a new form of tourism。 It is a new kind of production relations, which uses the Internet and information communication technology。 Its ultimate goal is to promote the growth of the national economy。 Many e-commerce tourism websites have arisen such as Ctrip ,Tuniu and so on。 Due to the stimulating effects of e-commerce, more and more scholars start to learn and apply e-commerce to expand tourism market。
2。 Literature Review
2。1 The definition of e-commerce论文网
First of all, e-commerce has two meanings。 In a broad sense, it has the meaning of business activities through electronic means, dealers use electronic tools such as the Internet to make the company internal suppliers, customers and partners can share information, which realize the electronic business process between enterprises。 In this way can improve the company’s production, enterprise internal electronic production management system and other links。 In a narrow sense, it means that dealers use the Internet or other electronic tools in the global business trade activity。 It is based on computer network of various business activities。 Including business and service providers, advertisers, consumers, intermediaries and other relevant parties to conduct combined。 People generally understand that the electronic commerce is a narrow meaning of e-commerce。