摘要：棒约翰餐厅作为一个来自美国的特色的连锁餐Pizza厅来说是具有明显的国际特色的，餐厅适宜休闲时光、休闲小憩、情侣约会、家庭聚会、朋友聚餐等。本方案的软装设计主要是针对不同的消费人群定位来综合设计的，用特定的人群和特殊元素来加强和衬托整体效果，使主题更加明确，更具有特色。因为餐厅整个色调是灰色为主，所以在软装方面我们会逐步加入一些明亮的颜色来打破整体灰色的这种压抑感，以此达到整体融合的效果。这样的设计也能给在餐厅享用美食的人一种欣赏享受的感觉，当然这样也给我们自己设计者带来一些困扰，就是如何在设计中既能坚持自己的理念，突出中国南京的文化，又能将这些国际化的元素和文化融合在一起。我想我们要通过软装的设计，颜色的改变，能给在餐厅就餐的人一种心情愉悦的感受，绿植的加入，更亲近自然。随着时代的发展以及国际化交流的不断深入，Pizza餐厅文化更趋于多样化，在以后的发展中既要考虑到文化的关系，又要注重个人的享受问题，让就餐的人群在就餐的同时也能享受一番心灵安静与纯净的感觉。90987

毕业论文关键词：餐厅；灰色；明亮；特色；文化。

Abstract ： rod John restaurant as an American characteristic chain meal Pizza hall is a significant international characteristics, suitable for restaurant leisure time and leisure rest, couples, family gatherings and friends dinner etc。。 The soft design of this program is mainly designed for different consumer groups。 It uses specific groups and special  elements  to strengthen and foil the overall effect, so that the theme is more clear and more distinctive。 Because the whole tone of the restaurant is gray, so in soft package, we will gradually add some bright colors to break the overall gray of this depressing feeling, so as to achieve the effect of the overall integration。 This design can also enjoy the delicacy to the people in the restaurant to enjoy a feeling, of course this is also to our own designers to bring some problems is how to design can not only adhere to their own ideas, highlighting the China culture, but also the internationalization of these elements and culture together。 I think we should have a feeling of pleasure through the design of the soft pack, the change of color, and the people who eat in the restaurant。 With the development of the times and the deepening of international exchanges, Pizza restaurant cultural persification, the development in the future should take into account the cultural relations, but also pay attention to personal enjoyment, let the dining people can also enjoy a quiet mind and pure feeling in the dining at the same time。

Key words: Dining room; grey; bright; characteristic; culture

目 录

前言 1

1 设计背景 1

1。1 现状条件 1

2 设计来源 2

3 设计目的及意义 2

3。1 目的 2

3。2 意义 2

4 设计概念 3

5 设计重难点 3

6 设计内容 4

6。1 南京水游城棒约翰餐厅软装设计:http://www.youerw.com/yishu/lunwen_198360.html