2。 Literature Review来自优W尔Y论W文C网WWw.YoueRw.com 加QQ7520,18766

Numerous domestic and foreign scholars have done a lot of research on the application of Cooperative Principle in Business English Letters。

In China, many experts have done a lot of research on this topic。 Firstly, in the article written by Song Yuge, the author focuses on the study of the text and stylistic features of Business English Letters, which is based on Cooperative Principle。 And, the author puts forward some strategies for writing Business English Letters on the basic of this(Song 213-214)。 Secondly, through the case study, Mei Tingjun demonstrates the guiding significance of the Cooperative Principle to the writing of Business English Letters and provides some theoretical support for the teaching and research of business English letter writing(Mei 75-76)。 Then, in the article written by Han Jingjing, the author makes a brief analysis of Cooperative Principle。 Firstly, the author makes a brief introduction of the principle and Business English Letters。 Then, the author analyses the application of this principle in Business English Letters(Han 15)。

Meanwhile, there are many research on this topic abroad。

In the article written by Wang Ying, the author discusses Business English Letters combined with Cooperative Principle, letting users of Business English Letters have a more profound and comprehensive understanding。 Therefore, it is better to guide and get desired outcome(Wang 199-200)。 What’s more, Beam Brilliance believes that Cooperative Principle is of vital importance to Business English Letters。 The author also gives an analysis and explanation of the definition and characteristics of Cooperative Principle。 Then he focuses on the principle in daily life(Brilliance 98)。 In this thesis, the author aims to study Business English Letters from the perspective of Cooperative Principle。 This thesis combines Cooperative Principle with concrete examples to study the application of Cooperative Principle in Business English Letters according to the classifications of Business English Letters。

3。 Business English Letters

3。1 Definition of Business English Letters

Business English Letters are the significant part of international trade。 In the most authoritative dictionary written by Hornby, the author gives a definition of Business English Letters that Business English Letters are the information written down or printed on paper used to deal with business, which is usually put in a mailer and sent to people or organization(Hornby 1003)。

3。2 Classifications of Business English Letters论文网

As we all know, there are many ways to classify Business English Letters。 Therefore, it is hard for us to make a comprehensive classification of Business English Letters。 So, the thesis involves the most commonly classification。 In Business English and Communication, Stewart Marie and Zimmer Kenneth classified Business English Letters into establishing business relations letters, inquiry letters, offers letters, acceptance letters, counter offer letters, re-counter offer letters, claim letters and shipment letters(Marie&Kenneth 380-381)。 This classification is widely used and it is also the most authoritative classification。 Consequently, the author will use this classification in this thesis。

4。 Cooperative Principle

4。1 Definition of Cooperative Principle

Cooperative Principle was put forward by Grice。 And Paul Grice delivered a lectures at Harvard University in 1967 with the definition as such: Cooperative Principle is the principle that makes your contribution such as it is required, at the stage at which it occurs, by the accepted purpose or direction of the talk exchange in which you are engaged(Grice 44)。

4。2 Features of Cooperative Principle

Cooperative Principle is made up of four maxims。 The maxim of quality requires that we have said should be accurate and correct。 Meanwhile, the maxim of quantity emphasizes that we should try to say as much, and just as much as necessary in our contribution。 What’s more, the maxim of relation stresses that what we have said should be closely linked to the topic。 In addition, the maxim of manner underlines that it is necessary for us to make our contribution brief and organized and forbid using ambiguous sentences and words(Mei 2012)。 合作原则在商务英语信函中的应用(2):http://www.youerw.com/yingyu/lunwen_197288.html