摘要:通过对淮阴师范学院260名女大学生发展性消费状况进行的问卷调查,结果发现大多数女大学生的发展性消费水平比较适中,约占月消费的三分之一;大部分学生的消费来源单一,对父母的依赖性较强;在消费结构上,消费形式与内容具有多样化的特点,女大学生在学习、兴趣爱好、技能培养和健身等发展性消费方面均有所支出,尤其是在技能培训上消费较高;女大学生对发展性消费的总体满意情况一般。另外,受家庭、社会环境的影响,来自城镇的学生在发展性消费方面的支出高于农村的学生。74841

毕业论文关键词:女大学生,发展性消费 ,问卷调查 

Abstract: The author makes a questionnaire survey on the status of the development of 260 female college students in Huaiyin Normal University。 Study found that most of the female students of the development level of consumption is relatively moderate, accounted for about one-third of the monthly consumption; most of the students in the consumption of a single source, to parents strong dependence of; in the consumption structure, consumption form and content with perse characteristics, female university students in learning, interest hobby, skills training and fitness, development of consumption have been spending, especially in skills training on high consumption; female college students to the development of the consumption overall satisfaction general。 In addition, by the impact of family and social environment, students from urban and rural areas in the development of consumer spending is higher than the rural students。

Key words: female college students, developmental consumption, questionnaire survey

目   录

1 引言····················································4

2 文献综述················································4

2。1关于发展型消费 ········································4 

2。2相关研究 ··············································4

2。3本文的创新之处·········································5 

3 研究设计················································5

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