摘要服务贸易对一国或一地区国民经济整体效率的促进和质量提高的特殊作用, 引起了我国和地方政府的广泛关注。论文以目前江苏省服务贸易为研究对象，通过对近10年江苏省服务贸易进出口额的有关数据进行收集、整理和分析，采用文献分析法和数据比较分析法，从政府和企业的角度总结出江苏省服务贸易规模小，贸易逆差大，发展的速度较慢，结构发展不平衡等问题。并据此提出改善生产结构、完善服务贸易相关的各项管理制度、推动重点领域服务出口，开拓出口新领域等对策，从而提升江苏省服务贸易竞争力。64952

关键字  江苏省  服务贸易  竞争力  对策

毕业论文 外 文 摘 要

Title    Service Trade Competitiveness Analysis of Jiangsu Province 

Abstract Service trade has an effect on promoting the overall effectiveness of national economy and improving the quality, which attract wide attention of local government of China. These papers take the service trade of Jiangsu province as the research object, collect, sort and analysis the related data of the import and export date in Jiangsu province service trade in recent ten years. According to the way of literature analysis and data comparison analysis, some problems have been put forward that service trade of Jiangsu province is of a relatively small size, a large trade deficit, a slow speed of development and unbalancement of the development, which is analysised from the perspective of government and enterprises. Based on the problems, some suggestion has been raised.so as to promote the competitiveness of the service trade of Jiangsu province, we can improve the production structure, amend the management system related to the service trade, facilitate the export of services in key areas and expand exports in new areas.

Keywords  Jiangsu province  service trade  competitiveness suggestion 

目    次

1引言 1

1.1 研究背景及意义 1

1.2 研究思路及方法 1

2服务贸易以及竞争力的含义 2

2.1服务贸易含义 2

2.2 服务贸易的分类 2

2.3 现代竞争力理论——竞争优势理论 3

3 江苏省服务贸易竞争力现状分析 3

3.1 江苏省服务贸易的规模 3

3.2 江苏省服务贸易的结构 5

3.2.1 出口行业结构分析 5

3.2.2 进口行业结构分析 7

3.2.3 进出口国别或地区结构分析 8

4. 江苏省服务贸易存在的问题 9

4.1 规模发展不均衡 9

4.1.1 服务贸易整体规模较小 9

4.1.2 服务贸易逆差持续增大 9

4.2 服务贸易结构有待改善 10

4.2.1 传统服务贸易优势明显 10

4.2.2 服务贸易地区发展不平衡 11

4.3 市场占有率等竞争力指标水平较低 12

5. 提升江苏省服务贸易竞争力的对策 14

5.1 改善生产结构 14

5.1.1 增加技术研发和人力资本投入