摘要：中国的纺织品自古以来闻名于世界，在西汉时期，张骞出使西域的过程中，开辟了举世闻名的丝绸之路，从那以后，丝绸便以质优价廉闻名国外，在国际上占有举足轻重的位置，而广东省作为国内纺织服装的主要领跑者之一，其地理位置靠近沿海，利于国际贸易的发展，加上国家政策扶植等各种因素，一直备受瞩目，广东省经济水平高，省内劳动力资源充足，本应该在纺织行业具有绝对的竞争优势，但随着近几年国内其他各省的成功转型，尤其是浙江省在2011年成功取代其第一的位置，使其所面对的挑战也更为严峻。因此，我们必须要跟随世界经济的发展来调整广东省纺织服装企业结构模式，并充分利用自身条件让广东纺织服装的出口贸易更具竞争力。本文结合最新的数据及波特的钻石模型来分析当前广东省纺织服装出口所遇到的问题，并给予适当的建议，以保证广东省纺织服装出口贸易的国际竞争力。80558

毕业论文关键词： 纺织服装；国际竞争力；广东；出口贸易

The Study of Guangdong Textile and Garment Export Trade

Abstract: China's textile has been famous in the world since ancient times, in the Western Han Dynasty, Zhang Qian made the process of the Western Regions, opened up the world-famous Silk Road, since then, silk will be famous for quality and cheap abroad, occupy an important international Location, and Guangdong Province as one of the main leaders of domestic textile and apparel, its geographical location close to the coast, conducive to the development of international trade, coupled with national policy support and other factors, has been high attention, high economic level in Guangdong Province There is an absolute competitive advantage in the textile industry, but with the successful transformation of other provinces in recent years, especially in Zhejiang Province in 2011 to replace its first position, so that the face of the The challenge is more severe。 Therefore, we must follow the development of the world economy to adjust the structure of textile and garment enterprises in Guangdong Province model, and make full use of their own conditions to Guangdong textile and garment export trade more competitive。 This paper analyzes the current problems in the export of textile and garment in Guangdong Province with the latest data and the diamond model of Porter, and gives appropriate suggestions to ensure the international competitiveness of textile and garment export trade in Guangdong Province。

Key Words: Textile and garment; The international competitiveness; Guangdong;Export trade

目  录

一、绪论

（一）研究目的和意义 1

（二）文献综述 1

（三）主要研究内容 3

二、国际竞争力理论 4

（一）国际竞争力理论概念及内涵 4

（二）迈克尔·波特钻石理论 4

三、广东省纺织服装出口贸易发展现状 7

（一）出口规模及增长速度 7

（二）主要贸易方向 8

四、广东省纺织服装出口贸易现存问题及其成因分析 10

（一）现存问题 10

（二）成因分析 10

五、浙江省纺织服装出口贸易经验的借鉴 12

（一）技术创新 12