摘要：随着网络技术的不断发展，传统电台情感类主播面临着更大的挑战和机遇。随着就业压力的不断增大，新兴起的网络情感类主播未尝不是传媒人新的机遇。但由于国内直播平台发展较快，相应的法律法规还不健全，仅有《互联网信息服务管理办法》、《直播行业自律公约》、《文化部2016年4月14日通气会内容》等，导致平台监管力度不够、主播入职门槛低等问题，使得各类网络情感类主播的素质水平乘次不齐。因此对网络语音交流平台情感类主播的发展探析是十分必要的。本论文就以网络语音交流平台情感类主播作为研究对象，以当前具有代表性的YY语音为例证，从其现状及存在的问题进行分析，总结出网络情感类主播现存的问题，从而提出合理化建议，使得我国网络语音视频环境更好的发展。83897

毕业论文关键词：网络语音交流平台；情感类主播；发展

The development of emotion anchor in network speech communication platform -- Taking YY as an example

    Abstract: With the continuous development of network technology, the traditional radio emotional anchor facing greater challenges and opportunities。 As the employment pressure increasing, the rise of new network emotional class the host be media new opportunities。 But due to the rapid development of national broadcast platform, the corresponding laws and regulations is not perfect, only the measures for the administration of Internet information service, the broadcast industry self-discipline convention, "the ministry of culture exchange meetings on April 14, 2016 content, etc。, resulting in the insufficient efforts in supervising platform, the host entry threshold low, makes the quality level of all kinds of network emotion anchors take time。 Therefore the development of voice communications network platform emotional anchor analysis is very necessary。 This thesis is to voice communications network platform class emotion anchors as the research object, at the current typical YY voice as an example, from the analysis of current situation and existing problems, summed up the network emotion anchors the existing problems, and put forward reasonable Suggestions, makes our country the development of network audio video environment better。

    Key Words: Voice communications network platform; Radio emotional anchor; The difference between

目    录

摘  要 3

Abstract 3

一、网络语音交流平台 4

（一）网络语音交流平台的产生 4

（二） 网络语音交流平台的行业现状 5

二、网络情感类主播与电台情感类主播的区别 6

（一）受众人群的区别 6

（二）收入来源的区别 7

（三）交流平台的区别 7

（四）制约条件的区别 7

三、网络情感类主播自身存在的问题 8

（一）一味追求利益,不顾节目质量 9

（二）专业素质低下,传播低俗思想 9

（三）涉及情色内容，打法律擦边球 9

四、网络情感类主播的发展策略 10

（一）国家加强行业的规范 10

（二）适当提升专业的素质