摘要：近年来随着经济发展，汽车工业的发展进入快车道，城镇居民的生活水平逐步提升及对生活品质的不断追求，汽车成为不少家庭的出门首选。与之对应的汽车服务行业也就应运而生，由于我国的汽车维修行业起步较晚，管理比较薄弱，汽修行业的现状不容乐观。本文将针对旺达汽修中心，针对其生产运营管理的现状进行分析及优化。结合在技术方面的综合分析和运用，以人机交互为主要的考虑方面，通过生产运作管理的方式对维修车间流程进行数据分析和改良，兼顾服务行业的特殊性，优化管理模式，提高企业的运行效率。71775

毕业论文关键词：汽车维修；运营管理；人机交互

Operation management and optimization of wangda vehicle maintenance center

Abstract: Along with the economic development in recent years, the development of the automobile industry into the fast lane, urban residents living standards gradually improve and the pursuit of better quality of life, cars become many families first choose. With the matching auto service industry also arises at the historic moment, because our country automobile service industry started relatively late, weak management, the current situation of the auto industry is not optimistic. This article will focus on Wangda Vehicle maintenance center, analyze and optimize the current situation of production and operation management. It combined with the comprehensive analysis of the technical side and apply, the market as the background, the human-computer interaction as the main consideration, through the way of production operation management for data analysis and improvement of maintenance workshop process. While focusing on the process, it consider the particularity of service industry, optimize management mode and improve the operational efficiency of enterprises.

Keyword：Vehicle maintenance；Operation management；Human-computer interaction

目录

引言 1

一、汽车维修行业运营管理现状及分析 2

（一）汽车维修行业简介 2

（二）汽车维修行业管理模式分析 4

（三）汽车维修行业研究现状分析 5

二、旺达高端汽车维修中心简介 7

（一）旺达高端汽车维修中心概况 7

（二）旺达汽修中心的经营现状分析 8

1.主营业务 8

2.选址分析 9

3.客户群体分析 9

三、旺达维修中心的板块设计及优化 11

（一）旺达维修中心的板块设计现状 11

1、前台接待区 11

2、日常维修车间 12

3、钣金烤漆车间 13

4、洗车车间 13

5、配件仓库 13

6、客户休息区 14

（二）旺达维修中心板块设计优化 16

1、旺达汽修中心车间布置优化设计 16

2、旺达汽修中心客户服务区优化设计 17

3、旺达汽修中心工作流程优化设计 18

四、旺达汽修中心车间操作流程及优化